Marketing Manager (Trade & Brand Portfolio)

apartmentEmporium Human Capital placeMidrand business_centerR 950,000 - R 1,000,000/year calendar_month 

MARKETING MANAGER (TRADE & BRAND PORTFOLIO) POS24207

Area: Midrand

Salary: R1 million

Qualification
  • Tertiary Qualification: Business / Marketing Degree
  • 10+ years OTC pharmaceutical and FMCG experience
  • Proven experience as a Marketing Manager in the pharmaceutical industry, with a track record of successful marketing campaigns and business growth
  • Demonstrated strategy implementation across Trade and Marketing functions
  • Analytical and business acumen skills, with the ability to interpret data and translate it into actionable marketing strategies
  • Excellent communication and interpersonal skills
  • Strong leadership and team management abilities
  • Highly organized and detail-oriented, with the ability to manage multiple projects and priorities simultaneously.
Key Job Outputs
  • Achieve annual fiscal revenue targets for pharmaceutical and FMCG markets
  • Manage as part of commercial leadership the OPEX (cost centres, profit centres, Advertising TT, allocated A&P) for the portfolio
  • Assist in developing brand & channel strategic objectives
  • Approval of marketing and channel spend according to commercial objectives
  • Manage agency and business expectations
  • Oversee channel strategy execution and customer conference preparations
  • Approval of regulatory compliance submissions
  • Assist channel with preparations of DOH submissions relating to product changes
  • Sense of urgency in resolution of customer queries
  • Continuous assessment of strategy implementation through infield visits
  • Collaborate with cross-functional teams, including sales, product development, regulatory affairs and artwork, to ensure alignment
  • and maximize marketing effectiveness
  • Manage new product launches & relaunch into trade
  • Liaising with creative agencies to develop above & below the line marketing material.
Core Competencies
  • Knowledge of Pharmaceutical landscape
  • Knowledge of FMCG landscape
  • Customer and marketing data mining & analytics
  • Category Management
  • Marketing code
  • Pharmaceutical marketing regulations
  • Merchandising principles
  • Agency Management
  • Digital and Traditional marketing
  • Pharmaceutical Laws i.e. Pricing / Marketing
  • ROI Promotions.
  • Enquiries

Closing Date: 25 July 2024

apartmentEmporium Human CapitalplaceMidrand
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