Digital Content & Marketing Manager (Hybrid)

apartmentMerand Corbett & Associates placeCape Town calendar_month 

Key Responsibilities:

  • Content Strategy & Creation: Develop and implement a content strategy that aligns with our clients brand and business goals. Create engaging content across multiple formats, including blogs, emails, social media, and videos.
  • Social Media Management: Oversee and grow our clients social media presence (Instagram, LinkedIn, Facebook), focusing on audience growth and engagement.
  • SEO & SEM: Optimise website content and digital campaigns to improve search rankings and manage PPC/SEM efforts to drive traffic and conversions.
  • Campaign Management: Plan and execute digital marketing campaigns across email, social media, and partnerships. Track and report on performance to optimise strategies.
  • Brand Voice & Consistency: Ensure a cohesive brand voice and visual identity across all digital platforms.
  • Performance Tracking: Use analytics tools (e.g., Google Analytics) to monitor performance and make data-driven improvements.
  • Collaboration: Work with internal teams to align messaging with company goals and values and collaborate on internal communications with the People & Culture Manager.

Key Requirements:

  • Experience: 5+ years in digital content creation, social media management, and digital marketing.
  • Technical Skills: Proficiency in SEO, SEM, CMS, Google Analytics, and marketing automation tools. Basic graphic design/video editing skills are a plus.
  • Creative & Strategic: Ability to generate and execute original content ideas with a focus on audience engagement and brand-building.
  • Analytical Skills: Strong ability to analyse campaign data and adjust strategies based on insights.
  • Communication Skills: Excellent written and verbal communication skills with a passion for storytelling.
  • Adaptability: Ability to manage multiple projects in a fast-paced environment.
  • Bonus: Experience with Salesforce Marketing Cloud is a plus.

If you're ready to make a significant impact and contribute to our clients growth, we'd love to hear from you.

*Only shortlisted candidates will be contacted*

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